Objectives:
Objectives:
- Meaningful split into distinct SBUs that make strategic sense.
- Thorough diagnosis of strengths, weaknesses, opportunities, threats.
- Find the best set of comparable businesses for each SBU to learn from.
- Evidence-based research to find the best feasible recipes for future success under alternative future scenarios.
- Add historic data (if research quality) to the database.
Benefits:
Benefits:
- It works. Evidence and science generally beat wishful thinking.
- Quick results because database is there already.
- Clear, objective framework promotes inclusivity and broad ownership of strategy.
- Stops timewasting on low-impact improvement projects, puts focus on the improvements that matter.
- World-leading database on business strategy
